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Silwatech is backed by a team of 1000+ employees, serving clients in over 10+ industries across 9+ locations
A Multilingual Real Estate Ecosystem Connecting Property Owners, Vendors, Banks, and Buyers across the Web and Mobile
Client: True Market
Region: Middle East
Sector: Real Estate & Financial Services
Organization Type: Private Real Estate Marketplace Platform
True Market is a digital real estate platform designed to connect property owners, vendors, banks, and buyers into a unified ecosystem. The objective was to build more than a listing portal, instead, a structured marketplace capable of supporting financing visibility, vendor services, exclusive promotions, and secure partner integrations.
Business Challenge
The client faced multiple operational and architectural challenges:
Fragmented Ecosystem: Property owners, vendors, and banks operated independently without a unified digital infrastructure.
Monetization Complexity: The platform required a revenue model beyond subscriptions, including pay-per-offer logic, invoice generation, and exclusivity management.
Bank Integration & Trust: Banks required secure embedding and auto-login capabilities without exposing traditional login screens.
Security & Scalability: Handling OTP flows, payment processing, user authentication, and real-time engagement required enterprise-grade security and hardening of AWS infrastructure.
Operational Governance: Admin teams needed full control over offers, approvals, pricing rules, translations, subscriptions, and analytics.
Project Context
The engagement began as an initiative for a Web and Mobile real estate platform. Over time, it evolved into a multi-module enterprise ecosystem including:
- Property marketplace (Web + Mobile)
- Vendor service marketplace
- Bank financing integration
- Exclusive offer monetization model
- Subscription & billing system
- Bank iframe embedding
- Secure SSO integration
- WhatsApp OTP & notification engine
- Analytics & reporting dashboards
The project continues to evolve through structured change requests and enhancements.
Case Study Topics
Solution Delivered
SilwaTech delivered a full-scale, modular real estate ecosystem consisting of:
- Customer-Facing Website & Mobile Apps
- Admin & Governance Portal
- Vendor & Bank Modules
- Offer Monetization Engine
- Subscription & Payment System
- Secure SSO Integration
- WhatsApp Resilience Module
- Advanced Analytics Dashboard
- AWS Hardened Infrastructure
The architecture was API-driven, scalable, and modular to support long-term evolution.
Scope of Work
Property Marketplace (Web & Mobile)
- Advanced search and filtering (country, city, area, bank, price, category)
- Map-based property browsing with pin clustering
- Rich property detail pages with media, attachments, and vendor services
- Favorites, share functionality, and engagement tracking
- Multilingual (Arabic & English) support
Owner Module
- Add, edit, and manage properties
- Media & attachment uploads
- Sold-out toggle with revert functionality
- Property ID management
Vendor Module
- Apply offers to properties
- Bulk offer functionality
- Per-property pricing logic
- Offer approval workflows
- Offer removal enhancements
Bank Module
- Finance offer management
- Iframe integration for bank websites
- API-based property sync
- Bank property listing visibility
- Dedicated bank statistics dashboard
Exclusive Offer Monetization Engine
- One bank + one vendor exclusive per property
- Lifetime or timed offer duration
- Locking mechanism to prevent offer conflicts
- Real-time pricing calculator
- Invoice generation & QR integration
- Admin approval before activation
- Future-ready payment integration (Card, CliQ, Apple Pay)
Subscription & Billing Module
- Plan CRUD management
- Monthly & yearly plans
- PayPal integration
- Multi-currency support (JOD & USD)
- Renewal & cancellation workflows
- Permission-based content visibility
Bank Auto-Login (SSO)
- Secure API endpoint with bank API key validation
- JWT-based callback URL generation
- Automatic login without an authentication page
- Bank branding fetch after login
- Bank portal API key management
WhatsApp API Resilience System
- Dual account management (Main + Backup)
- Template-based message mapping
- Admin-controlled account switching
- Zero redeployment switching capability
Analytics & Statistics Dashboard
- User-property visit tracking
- Click count & time spent metrics
- Share icon tracking
- Vendor profile visit tracking
- Excel export functionality
- iFrame user statistics reporting
Security & Infrastructure Hardening
- AWS Application Load Balancer
- SSL via AWS ACM
- Security group tightening
- CSP & security headers implementation
- HSTS & anti-clickjacking
- Server token removal
- Backup automation & monitoring
Technology & Architecture
Mobile: Flutter (iOS & Android)
Web & Admin: ReactJS 18
Backend: NodeJS v20
Database: MongoDB
Infrastructure: AWS EC2, ALB, ACM SSL, CloudWatch
Payments: PayPal
Messaging: WhatsApp Business API
Authentication: JWT-based SSO
Security: CSP, HSTS, X-Frame-Options, SSL/TLS
The system was designed for scalability, modularity, and extensibility without requiring a full redesign for future enhancements.
Implementation & Delivery Approach
• Agile development with milestone-based releases
• Structured CR management for add-ons
• Security-first architecture design
• Dedicated QA cycles for mobile & web
• Continuous infrastructure optimization
• Long-term engineering partnership model
SilwaTech supported the project from initial concept to production and continues to evolve the platform through structured enhancements.
Outcome & Impact
Platform Transformation
True Market evolved from a property listing concept into a full real estate ecosystem integrating vendors, banks, and monetized offers.
Revenue Enablement
Exclusive offer logic and subscription modules created multiple monetization streams beyond traditional listing fees.
Enterprise-Grade Trust
Secure SSO integration and hardened AWS infrastructure strengthened bank partnerships.
Operational Governance
Admin dashboards and analytics tools enabled data-driven decisions.
Scalable Growth
Modular architecture supports onboarding new banks, vendors, and business models without platform restructuring.
Engagement Model
This is an ongoing strategic product partnership delivered directly by SilwaTech. The platform continues to expand with new modules, integrations, and performance optimizations.
Why Silwatech
SilwaTech was selected due to:
Proven expertise in scalable web and mobile marketplace platforms
Strong backend API architecture capability
Experience integrating payment systems, SSO, and secure workflows
Ability to design complex monetization logic
Long-term partnership delivery model
Let’s Start the Conversation
Engage with our enterprise team to discuss your digital transformation goals, platform modernization initiatives, or large-scale system requirements. We’re ready to support your next strategic technology move.
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